Top Online Shopping Sites in India

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I have compiled a list of the top online shopping sites in India that offers massive discounts, cashback offers, and multiple payment options, including cash-on-delivery, to make your buying experience extremely wonderful.

A few years ago, people used to buy from traditional shops, but it has changed to a great extent. Even, Gold and Jewelry items are traded on e-commerce sites Indian people are wary of shopping online owing to fraud and potential thefts, etc.

However, this scenario has drastically changed.

You know more and more people prefer online shopping nowadays. Everything from general household items & groceries to luxury products is sold via different e-commerce websites and apps.

In most cases, products are sold at a lower price on e-commerce websites than on traditional shops giving the benefits of big discounts, doorstep delivery (sometimes free home delivery), etc.

This is the main reason people are attracted to online shopping.

If you see last year’s stats, it clearly shows that online platforms have more revenue than traditional retail shops.

Today, the Indian e-commerce industry is celebrating millions of happy customers.

If you are thinking of online shopping, then here is a complete list of top shopping websites in India to find great products at an affordable price.

However, picking the best one from the list of online shopping websites is quite a dilemma.

So, I have categorized these shopping sites so you can browse quickly and get your favorite product at your doorstep.

Top Online Shopping Sites in India

Earlier websites used to sell specific products or services, but some e-commerce platforms have changed that.

Online shopping websites like Amazon, eBay, and Flipkart sell everything from books to mobile phones and fashion items by letting people to merchandise their products.

You will find many sites selling products online in this category, but I have mentioned only a few reliable and trustworthy websites I have personally used.

1. Amazon

If you ask me which is your favorite website for online shopping, Amazon is my first recommendation.

You can buy from Amazon.com or Amazon.in depending on the product’s price and availability.

It’s one of the most popular online shopping portals in India and has a separate country-level wing, Amazon.in.

You can buy fashion & cosmetics items, books, electronics, home décor, furniture, and even pantry items.

Amazon also offers different services like Amazon Kindle and Amazon Prime, etc.

Plus, the overall user experience is impressive in addition to their high-quality products sold by verified sellers. It’s a trustworthy site with excellent customer support.

2. Flipkart

Started as a book-selling service in October 2007, Flipkart has now become India’s one of the largest retail e-commerce marketplace similar to Amazon.in

Actually, both sites are always at close heel competing with each other.

Flipkart is widely used among Indian audiences, and you can find more items than a shopping mall.

It often comes with some exclusive items available to buy through the flash sale. This concept has received a massive response from Indian audiences.

Since 2010, Flipkart has acquired many startups and rivals, including Letsbuy.com, Myntra, and Jabong.

3. Tata CLiQ

Everything you see at Tata CLiQ is 100% authentic, handpicked, and sourced directly from the best brands and their authorized resellers from India and across the world.

Today, Tata CLiQ is one of the fastest-growing e-commerce brands in the country that offers a seamless online shopping experience.

You can browse through the best Indian and international brands in fashion, electronics, home appliances, luxury, and jewelry.

4. Snapdeal

Snapdeal is a New Delhi-based Indian e-commerce platform selling products and services at a very affordable price.

Snpadeal was started back in February 2010 by Kunal Bahl and Rohit Bansal. Ten years later, as of 2021, Snapdeal has over 35 million products across 800+ categories and 300K sellers with 125K different brands reaching more than 6000 cities and towns of India.

However, many people remember it for Aamir Khan’s Controversial statement when he was a brand ambassador of Snapdeal.

There are some cases where consumers complained about Snapdeal products and stayed away from this platform, but it’s still one of the most popular online shopping sites of the masses.

5. Paytm

Paytm (an acronym for Payment Through Mobile) is a Delhi NCR-based Indian e-commerce brand and payment gateway that started in August 2010.

It’s the first Indian company to receive investment from the Chinese Dragon Alibaba.

Started just as a prepaid mobile recharge website, Paytm has now become India’s popular consumer brand.

It provides a large number of products through the Paytm mall e-commerce platform and other services, including mobile recharge & bill payments, and ticket bookings, along with an extremely reliable payment gateway and wallet.

Many people love Paytm for its cashback feature and discounted prices that make a significant difference in cart total and save extra money.

After demonetization on November 8, 2016, Paytm achieved a surge in traffic and total revenue, helping the campaign Cashless India.

6. Myntra

Myntra is one of the top online fashion shopping sites in India. Founded in 2007 with the aim of personalized gift items, it has become an online fashion store retailing branded apparel and wearables since 2010.

It offers a vast number of clothing items and accessories in diverse categories, and one can buy any product of his/her choice.

From trendy western to ethnic and traditional, every kind of apparel product is available to buy on Myntra.

In May 2014, Popular e-commerce brand Flipkart acquired Myntra.com to compete against Amazon.

However, Myntra.com has strengthened its online platform by acquiring some other companies like Native5, CubeIt, and the main rival Jabong to become the largest online fashion store in India.

Plus, in October 2017, Myntra partnered with the Ministry of Textiles to promote the Indian handloom industry.

7. Jabong

Jabong is another famous fashion and lifestyle brand and a subsidiary of Flipkart since July 2016 (acquired through Myntra).

It offers an extensive collection of different clothing items and accessories. It is excessively preferred by the women who love shopping for fashion items online, especially clothes and trendy fashion accessories.

Every type of garment product is available on Jabong whether you want to buy western wear or traditional Lehenga & Kurtis.

Moreover, Jabong sells many other products, including footwear, beauty products, jewelry, fragrances, home décor, furniture, and much more.

Currently, it carries more than thousands of brands with over 90K products.

The Indian e-commerce industry has adopted mostly two types of business models; the first one is the inventory model where products are sourced from original brands, stored in the warehouse, and dispatched on order like Amazon FBA, whereas the second type is managed marketplace that helps merchants in marketing, logistics, and payment as well as customer support.

And, Jabong follows both business models on its platform and running successfully.

8. AJIO

AJIO is an Indian online fashion store launched by Reliance Retail in 2016 and headquartered in Bangalore.

It carries an exclusive portfolio of branded and handpicked collections of fashion and beauty products from India as well as around the world.

AJIO offers its own trendy and fashionable in-house label AJIO Own which has a beautiful catalog of apparel and accessories, including a special line of maternity wear, activewear, and a wide range of tween collections.

9. ZIVAME

Zivame is one most popular online lingerie shopping sites in India. Being India’s largest online lingerie shop, it features all top brands with a wide range of bras, panties, shape wears, nightwear, etc.

It offers a great destination to buy lingerie and inner garments for women of body sizes from 28A to 46H and from XS to XXXL, be it innerwear, sportswear, swimsuit, or gorgeous nightwear.

It offers a variety of inner garments for women in India, be it bras, panties, sportswear, swimwear, or nightwear. You can find fabulous discounts on Zivame on world-class brands.

Plus, Zivame offers an exclusive portfolio of over 3000 styles and 100+ sizes from diverse categories of inner garments. 

You can also get up to an 80% discount on sales items, buy 1 get 1 free offer if you are shopping on Zivame.

Zivame has exclusive offers for its app users. You can’t afford to miss them.

The most important thing is that Zivame assures quality and comfort. Plus, Zivame uses plain discreet packaging to ensure the privacy of shoppers.

10. Clovia

Clovia is a leading & fast-growing lingerie and nightwear brand, giving close competition to Zivame.

It’s committed to being a one-stop destination for women’s all lingerie needs but currently holding the second position after Zivame.com.

Clovia offers an extensive catalog of beautiful and comfortable inner wears, including bras, panties/briefs, and night wears, being an exclusive online lingerie store.

You can also pick some occasion-specific products like the range of sports wears, beach wear, and bridal lingerie. 

Clovia brings these gorgeous creations at the best prices, so you feel pampered.

It also manufactures its fashion lingerie line using extremely high-quality fabrics sourced internationally. Along with that, it delivers these delicate products with extra care and privacy, giving you a more comfortable and hassle-free shopping experience.

11. ABOF

If you want to discover new fashion trends in online shopping, ABOF is a great platform for both men and women.

It offers an extensive collection of the latest clothing & footwear products for everyone. You can find the top brands, refine your search based on the popularity, color, sizes, and pricing, and add to favorites and shop later.

Daily fashion updates, various styles, and big brands offering high-quality products at irresistible pricing are some notable features of ABOF.

12. Voonik

Voonik is a women-only e-commerce platform selling products online closely related to fashion, beauty, and lifestyle.

It’s mainly focused on selling women’s products that make Voonik very special compared to other fashion websites in India.

It offers more than 1 million products in diverse fashion item categories, including ethnic wear, western wear, lingerie, beauty products, jewelry, watches, accessories, and much more.

If you prefer to buy women’s clothing items online, you should try Voonik.

13. Lenskart

Lenskart is India’s no. 1 online destination for eyewear and accessories. You can buy a variety of stylish sunglasses, regular eyeglasses, and contact lenses with a few clicks.

Lenskart’s Advanced Virtual Mirror feature gives your the opportunity to try the eyewear in real-time through its infinite range of exclusive collections.

Just click and upload your photo to Lenskart’s virtual mirror and see which sunglasses or eyeglasses fit the best to your personality. Plus, you can share them on your favorite social handles, including Facebook and Twitter.

Lenskart gives you the guarantee of 100% authentic products from various popular brands at an unbeatable price, thus securing a leading position among India’s online eyewear sites.

14. Nykaa

In the last few years, Nykaa has emerged as a paradise for women shopping for beauty products online.

With a handpicked 850+ genuine brands and almost 100K products, Nykaa offers a comprehensive selection of beauty products, including skincare, haircare, makeup, fragrances, and luxury & wellness products for both men and women.

Nykaa says itself as a brand of Nayakas’ (heroes or people who live in the spotlight) celebrating a star in you. Today, Nykaa provides its service to the people admiring beauty and grace in almost every corner of the country.

That’s not all. Nykaa features a must-read blog – Beauty Book, with 25 experts to answer your queries or concerns across all related topics, including beauty, health, nutrition, and personal care.

Plus, it offers a virtual makeover tool to try different makeup looks online.

15. Feelunique

Feelunique is branded as a personalized beauty store that claims to care for your skin.

We often neglect to look at the critical factors like the ingredients in many beauty products and their effects on our skin or body in the beauty market of around 100 indigenous brands and 50000 products.

However, beauty & personal care is an integral part of our lifestyle, and we should take care of ourselves using only genuine products suitable for our body.

Feelunique brings you a virtual beauty shelf with effective products personalized for you. Whether you are a woman, a busy housewife, a mom, a teenage beauty queen, or even a man, anyone who really cares about his/her skin, Feelunique’s personalized beauty can help you get a gorgeous makeover.

Working in four variables, including skincare, haircare, suncare (sun protection), and eye care, Feelunique deals with 100% authentic brands only from the domestic and international market to offer you the best possible personal care experience.

16. Bigbasket

Bigbasket is India’s largest and most popular online food and grocery shop with over 1000 brands and more than 18000 products. The top grocery shopping site in India.

Grocery shopping is quite a difficult task for working professionals doing 9-5 or corporate jobs.

Especially, in pick seasons, you need to face many issues like traffic jams, searching for vehicle parking, standing in the long queues of billings, and carrying heavy bags.

No more shopping stress!

Buy anything right from fresh fruits & vegetables, rice and dals, beverages, dairy products, spices, packaged food items, and much more with Bigbasket.

Choose any convenient payment method, including credit/debit cards, cash, or coupons, and get your order delivered to your doorstep at your preferred time slot.

That’s not all. You’ll get great discounts on most products and free home delivery on a cart total above INR 1000.

Currently, Bigbasket operates in India’s major cities, including Mumbai, Pune, Bangalore, Surat, Ahmedabad, Hyderabad, Chennai, Delhi, and Gurgaon.

17. Homeshop18

You have seen Homeshop18 ads if you are watching television regularly. Although it primarily focuses on traditional TV ads, you have an opportunity to buy similar products from its e-commerce website.

Homeshop18 is one of the top online shopping sites in India, offering A to Z products but popular for home appliances & kitchen accessories.

However, in an emergency condition, you can’t rely on Homeshop18. Instead, try another website that provides express delivery and high reliability.

If you don’t mind a little delay in delivery time, you will be rewarded with lower prices most of the time.

18. Croma

Croma is also one of the top online shopping sites in India for kitchen appliances. It provides branded home appliances to shoppers without compromising on quality.

You can shop thousands of home appliances and cookware products from various categories, including food processors, stoves & cooktops, steamers & cookers, utensils, microwave ovens, and modern-age cooking appliances.

You should not expect heavily discounted prices on Croma’s store; still, you’ll find some best deals while browsing its website.

19. Wonderchef

I have not found any foodie who does not know Mr. Sanjeev Kapoor.

Do you?

He is a famous Indian chef bringing many mouthwatering and healthy cuisines you will remember the taste of forever.

The same person created a kitchenware brand with Mr. Ravi Saxena named Wonderchef in 2009, with a feeling of love for cooking to serve an exclusive range of kitchen appliances and cookware to give you a luxurious and rich experience.

These kitchenwares provide a perfect blend of health, taste, and attractive designs/colors without compromising quality standards.

Designer non-stick pans with health-friendly five layers coating, ultra-stylish cook & serve casseroles, super tandoors, and cold press juicers are specially designed by Sanjeev Kapoor to match the finest taste of Indian cuisine heritage.

Plus, Wonderchef is constantly innovating to create modern solutions for busy moms and employed women to become the most loved online shopping site in India for kitchen appliances.

20. Pepperfry

Pepperfry is India’s No. 1 furniture shopping website with over 3.2 million registered users and 1000+ merchants.

It serves people residing in thousands of cities in India, with 17 fulfillment hubs spread across the country.

Today, Pepperfry offers more than 95,000 products across diverse categories, including home décor, furniture, kitchen & household items with unique Indian spices.

Designer products made by talented craftsmen are brought to you by Pepperfry’s managed marketplace that sells a product just every 25 seconds.

Why are you waiting? Signup now!

21. Engrave

If you are tired of having the same furniture, home décor, and appearance of your beloved house as all your neighbors and want to see some unique, fresh, and elite designs crafted by artisans across India, you must visit the Engrave.

It offers the different unique home décor, art, craft, fashion, and furniture items that are not mass-produced but have individually been created to offer 100% customer satisfaction.

22. The Décor Mart

The Décor Mart is another top website selling home décor and furniture in India. It offers a premium range of beautiful handcrafted home décor items having a perfect blend of quality, functionality, and affordability.

It offers an exclusive portfolio of India’s unique crafts showcasing refined luxury and exotic elegance, including an exotic collection of home décor products & popular furniture items.

This catalog contains designer table/floor/hanging lamps, mirrors, curtains, photo frames, bath accessories, and various decorative items.

23. Firstcry

Firstcry is one of the most popular online shopping sites in India for baby products. It’s the largest e-commerce website for baby and kid products & accessories in India and entire Asia.

It features a catalog of over 300K items from over 2000 top domestic and international brands like Mattel, Funskool, Nuby, Pampers, Disney, and Barbie.

Now, you can purchase diapers, toys, strollers, and clothes for your baby and join a club of more than 2 million happy customers using Firstcry’s exclusive collection for their kids.

24. Sportskhel

Launched five years back in June 2015, Sportskhel is a one-stop solution for all sports merchandise types.

Sportskhel is officially partnered with The Pavilion, a brand with 28 years of experience and a history of serving celebrity sports icons, including Sir Richard Hadlee, Rameez Raja, Saurav Ganguly, Ricky Ponting, M.S Dhoni, R. Ashwin, and this list is endless!

The Pavilion and other top brands such as SS, SG, MRF, GM, Head, Vector X, and GKI have partnered with Sportskhel.com.

Plus, one can choose from the exclusive products generally unavailable in the direct consumer buying shops.

Sportskhel offers a wide range of equipments and sports gears, including cricket, football, tennis, badminton, indoor games, and water sports. You can also get training accessories, clothing, and footwear.

Finally, Sportskhel aims to provide the quality & luxury of products and proves its tagline- Gear for the game!

25. Sports365

Started in early 2012, Sports365 is a premium sports and fitness company in India.

As a result of the collaborative and creative efforts of experienced professionals, sports industry experts, and leading sports icons in India like Yuvraj Singh and Mahesh Bhupathi, Sports365 has become a popular sport and fitness solution for individuals as well as institutions.

Headquartered in Bangalore, the company has four more offices across different India, including Chennai, Hyderabad, Jalandhar, and Meerut.

Strategic brand partnerships with some notable brands like Hero Cycles, Wimbledon, and V22 and investments from top US-based companies have helped Sports365 achieve a leading position in India’s sports segment.

26. Decathlon

Decathlon is an American sports company and is currently present in more than 26 countries worldwide.

It offers 5000 exclusive sports products and gears in 50 diverse categories, including but not limited to cycling, soccer, tennis, and skiing.

90 days exchange/return, and two years of warranty are a couple of features that can grab buyers’ attention.

In India, you can buy Decathlon sports gears directly from decathlon.in at a very reasonable price.

27. UrbanClap

Finding local services is quite difficult for many people, especially those living in urban areas.

UrbanClap has made your work easy.

You can get most local services like home cleaning & repair services, beauty & spa, home shifting, wedding & party services, home design, construction & interiors, and other professional services like lawyers and CA.

However, UrbanClap services are currently available only in a few major cities, including Delhi NCR, Mumbai, Pune, Bangalore, Ahmedabad, Chennai, Hyderabad, and Kolkata.

28. Housejoy

As I said earlier, sometimes it’s impossible to get reliable and quality work for local service at reasonable fees.

There are several sites or directories for local listings offering local services, but most have paid listings with some less reliable reviews. And, if you have left your contact number/email, be ready to receive a plethora of spam calls/SMS or emails that make your life worse than hell.

There is no guarantee of service quality, fair pricing, and may you receive your work on time.

Here, Housejoy comes into action.

You can get insured work by verified professionals for most of your local service requirements, including home cleaning, pest control, electrical/electronic repairs, home needs like plumbing, painting, carpentry, etc., and beauty services.

Plus, Housejoy also offers special services like Pooja/Pandit, Document services, movers & packers, and home automation.

Currently, Housejoy services are limited to only five major cities in India, including Mumbai, Chennai, Delhi, Bangalore, and Hyderabad.

Similarly, you can download the Housejoy Android app and start getting amazing local & professional services.

29. Borosil

Borosil is a Mumbai-based company having a presence all over the world and is well-reputed in glassware products.

The company sells cooking & home appliances, including cookware, preparation tools, storage units, kitchen furniture, drinkware, and many other products.

It has a home delivery service and extra discounts for new customers.
Borosil cookware units are well-priced, and they don’t have issues in sales service.

Borosil offers a minimum two years warranty for every product,

Suppose you have a concern about its after-sale service and product guarantee.

In that case, Borosil is committed to providing you with all the required help.

A good thing about the company is that it provides a blog section with many mouthwatering recipes to try on its kitchen and home appliances.

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